Project Description
Gartner Digital Markets is a business unit within Gartner that connects millions of in-market buyers on the world’s largest platform for finding software and services. To achieve market saturation, Gartner Digital Markets has four independent brands to connect buyers and vendors. Capterra is the flagship brand of these four. When I joined the brand team in 2019, Capterra has just undergone a full logo redesign and we were tasked with creating a unified visual identity to align with this logo redesign.

My Role
Designer

ICONOGRAPHY

PRIMARY COLORS

accent and action COLORS

ILLUSTRATION SYSTEM

CONTENT HEADERS

CONTENT GRAPHICS

VISME TEMPLATES